Five Rivers Marketing Careers

Social Media Marketing Specialist

Description

Five Rivers Marketing is seeking a highly motivated Social Media Marketing Specialist to join our team. The Social Media Marketing Specialist will be responsible for creating and implementing social media strategies that increase brand awareness and drive engagement for our clients. This role requires a combination of creativity, analytical skills, and a passion for staying up-to-date with the latest social media trends.

Qualifications

A Associates’ degree in related field and minimum one year experience in a professional setting
Has a passion for consumer engagement within social channels to drive results and meet goals
Is experienced with making data-driven decisions using analytics and campaign specific reports
Has exceptional written and oral communication skills; strong grammar skills required
Has the ability to manage multiple projects and tight deadlines with a positive, proactive attitude
Embodies and promotes our Core Values: honesty, accountability, teamwork, and solutions focused

Responsibilities

•Manages social platforms, social listening, and community management across various platforms; Facebook, LinkedIn, YouTube, Nextdoor, etc
•Develops engaging content (copy and visuals) to promote increased engagement in our online communities
•Manages social media content calendar (paid and organic), incorporating promotions, product launches, events, and community outreach initiatives
Develops, optimizes, and reports on paid social media ad campaigns
•Tracks key performance metrics and provide weekly and monthly reports and campaign recaps to team leadership
•Recommend improvements and identify growth opportunities
•Monitors and responds to online reviews on Google, Yelp, BBB, etc
•Monitor and track star ratings using strategies to improve brand reputation and build brand awareness (e.g. review requests)